Cultural and International Tourism for Life's Enrichment

Cultural and InternationalTourism for Life's Enrichment10LEARNING OBJECTIVESRecognize that travel experiences are the best way to learn about other cultures.Identify the cultural factors in tourism Appreciate the rewards of participation in life-seeing tourism.Become aware of the most effective promotional measures involving an area’s cultural resources.Realize the importance of cultural attractions to any area promoting itself as a tourist destination.Evaluate the contributions that international tourism can make toward world peace.© 2012 John Wiley and Sons, Inc.All Rights ReservedWorkArchitectureHandicraftsHistoryLanguageReligionEducationTraditionsLeisure ActivitiesSource: Valene Smith, Hosts and Guests, 1977.SIX CATEGORIES OF TOURISMEthnic TourismCultural TourismHistorical TourismEnvironmental TourismRecreational TourismBusiness TourismCREDO OF THE PEACEFUL TRAVELERGrateful for the opportunity to travel and experience the world and because peace begins with the individual, I affirm my personal responsibility and commitment to:Journey with an open mind and gentle heartAccept with grace and gratitude the diversity I encounterRevere and protect the natural environment which sustains all lifeAppreciate all cultures I discoverRespect and thank my hosts for their welcomeOffer my hand in friendship to everyone I meetSupport travel services that share these views and act upon them and,By my spirit, words and actions, encourage others to travel the world in peaceTOURIST APPEALSFine ArtsMusic and DanceHandicraftIndustry and BusinessAgricultureEducationLiterature and LanguageScienceGovernmentReligionFood and DrinkHistory and Prehistory